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AIFORYA

AIFORYA Dynamic Pricing: AI WooCommerce Pricing

Optimise WooCommerce revenue and margins with AI dynamic pricing. Total cost control via BYOK and unlimited AI usage with your API key.

Optimise Every Sale with Intelligent Dynamic Pricing for WordPress

Automatically and intelligently adjust your prices on WooCommerce based on competition, demand, customer behaviour, and your own business rules. AIFORYA Dynamic Pricing is the extension that transforms your static pricing strategy into a constant competitive advantage, directly driven by cutting-edge artificial intelligence. It's the tool that allows you to stop revenue from slipping away and start maximising the profitability of every transaction.

The BYOK (Bring Your Own Key) model guarantees you total sovereignty and transparency. Connect your own Anthropic, OpenAI, or Google AI API key, and benefit from unlimited artificial intelligence usage. You only pay for what you consume, directly from your chosen provider, without any AIFORYA margin or intermediary. This guarantees absolute control over your costs and data, for uncompromising performance.

Compatible with WordPress 6.0+, WooCommerce 7.0+, PHP 8.0+. Fully internationalised (.po/.mo files) and compatible with major multi-language extensions like WPML and Polylang.

The Right Price, at the Right Time: A Permanent and Costly Challenge

Pricing is the most powerful and most under-utilised lever for e-commerce growth. Yet, an overwhelming majority of online stores still operate with static prices, defined once and rarely adjusted. This rigid approach, inherited from physical commerce, is an anachronism in a digital market that evolves by the second. It creates a silent but continuous loss of revenue, an invisible shortfall that hinders your growth.

Industry analyses, particularly those published by leading research firms, indicate that a well-executed dynamic pricing strategy can increase profits by an average of 2 to 5%. Leaving your prices unchanged means accepting to deprive yourself of this margin.

Every day, this pricing inertia costs you money:

  • When demand explodes for a trending product, your price remains the same. You sell, of course, but you miss a considerable margin opportunity.
  • When a competitor lowers their prices, your products suddenly become less attractive. Your sales decrease, and you only realise it too late.
  • When your stock is low on a popular product, you risk running out without having maximised the value of the last available units.
  • When a product remains in stock for months, its fixed price condemns it to immobility, occupying valuable space and tying up your cash flow.

Existing solutions are often incomplete or dangerous. Manual adjustments are time-consuming, prone to human error, and simply impossible to maintain for a catalogue of more than a few dozen products.

Traditional "repricing" tools are based on simplistic rules ("be the cheapest"), triggering destructive price wars that erode everyone's margins. They ignore key factors like your brand's perceived value, seasonality, customer behaviour, or emerging trends.

AIFORYA Dynamic Pricing was designed to solve this fundamental problem. It doesn't apply blind rules; it deploys artificial intelligence that analyses, learns, and adapts your pricing strategy to maximise your revenue and margins, 24/7, in perfect alignment with the goals you set.

Features Designed for Performance

AIFORYA Dynamic Pricing integrates powerful analysis and adjustment modules, directly accessible from your WordPress dashboard. Each feature is designed to give you precise control while benefiting from the power of automation.

1. Competitive Analysis: Stay Ahead

  • Description: The AI module continuously monitors prices of similar products on competitor sites you designate. Through semantic analysis, it doesn't just compare identical references but understands product variations to provide actionable data and optimally position your offerings.
  • Concrete benefit: Never be surprised by an aggressive promotion again. Automatically position yourself 5% cheaper than your main competitor in a specific category, or maintain a justified premium price when others are out of stock.
  • BYOK Integration: Semantic analysis and comparison of competitor product sheets are performed via your API key, guaranteeing fine and contextual analysis at a controlled cost.

2. Intelligent Pricing: Demand & Stock

  • Description: The extension deeply analyses your site's internal data: product page traffic, conversion rate, sales velocity, stock level. High demand or low stock can trigger a gradual and controlled increase. Conversely, a dormant product will see its price slightly lowered to stimulate interest.
  • Concrete benefit: Maximise margin on your best-sellers during popularity peaks and sell slow-moving products faster without launching massive sales campaigns that devalue your brand. Anticipate shortages by increasing the price of the last available units.
  • BYOK Integration: The AI uses your key to interpret trends from your raw data, suggesting proactive adjustments before you even notice a problem.

3. Customer Segmentation: Personalised Offers

  • Description: Apply differentiated pricing strategies based on visitor profiles. The extension can identify new visitors, loyal customers, or loyalty programme members to offer them tailored rates or offers in real-time.
  • Concrete benefit: Offer a small welcome discount to encourage a first purchase, or reward your most loyal customers with exclusive prices visible only to them. Increase conversion by displaying a more attractive price for visitors returning to view a product for the third time.

4. Business Rules: Total Control & Security

  • Description: You retain total control. Define inviolable rules to frame the AI. Floor price (absolute minimum margin), ceiling price (brand consistency), psychological rounding (ending prices with .99€), or dynamic conditions ("Never lower the price by more than 15% in 24 hours").
  • Concrete benefit: Let the AI optimise your prices with full confidence. You delegate execution, not strategy. Your profitability and brand image are constantly protected by the safeguards you have established yourself.

5. A/B Testing: Validate Your Pricing Strategies

  • Description: Eliminate guesswork. Test the impact of different pricing strategies on segments of your traffic. The extension allows you to scientifically compare the effectiveness of an aggressive approach versus a margin maintenance strategy, or a round price versus a psychological price.
  • Concrete benefit: Make decisions based on real, measurable data, not intuition. Discover which price level offers the best balance between conversion rate and revenue per sale for each product, and deploy the winning strategy with a single click.

6. Dashboard: Performance and Forecasts

  • Description: Visualise at a glance the impact of dynamic pricing on your business. The dashboard displays the evolution of revenue, margin, number of sales, and the revenue uplift directly attributable to AI adjustments. Predictive modules estimate future gains based on active strategies.
  • Concrete benefit: Justify the investment and understand precisely how price optimisations contribute to your business growth. Track your return on investment clearly and transparently, and make informed decisions for the future.

Use Cases Adapted to Your Business

For WordPress Freelancers

  • Scenario: You manage a client's WooCommerce store in a competitive sector. Instead of simple maintenance, you offer a "Performance Management" service. Configuring AIFORYA Dynamic Pricing takes you less than an hour. You target the 3 main competitors and define a simple rule: "Maintain prices 3% lower on flagship products, while guaranteeing a minimum margin of 20%."
  • Result: The client sees a 12% increase in monthly revenue from the second month, without erosion of their overall margin. You transform a technical service into a strategic partnership. You justify higher recurring billing, not for time spent, but for the tangible and measurable value you provide.

For Digital Agencies

  • Scenario: Your agency manages 15 e-commerce sites. You integrate AIFORYA Dynamic Pricing (Agency white-label licence) into your "Performance" offering. For a fashion client, you use demand-based pricing to increase prices for highly anticipated new collections, and the segmentation module to offer an exclusive discount to loyal customers on end-of-season items.
  • Result: The deployment of the extension becomes a new source of profitable recurring revenue. You differentiate yourself by offering active revenue optimisation. You present clear monthly reports showing the uplift generated, strengthening client loyalty.

For E-commerce Owners

  • Scenario: You manage your own store. Your time is your most precious resource. You install the extension to automatically manage prices during busy periods (holidays, sales), freeing up several hours a week. The AI detects increased traffic on your "gift baskets" and, respecting your price ceiling, increases the price by 8% for the 10 days preceding the event.
  • Result: Without any manual intervention, your margin on these products increases by 25%. You can focus on order preparation and customer service, knowing that your pricing strategy is constantly adapting to maximise profitability.

Clear, Predictable Pricing Aligned with Your Success

The AIFORYA model is designed for simplicity and transparency. AIFORYA provides powerful software, and you choose the plan that meets your needs, while fully controlling your AI costs. There are no hidden fees, no complex calculations, just value.

TierPrice / monthSitesKey Features
Free€01Competitive analysis (1 product), limited rules
Starter€91All features, standard support
Pro€193+ API access, priority support (email 24h)
Agency€4925+ White label, multi-user, 4h support

Note on the BYOK (Bring Your Own Key) model: The AIFORYA subscription covers the software and its support. AI calls are billed directly by your provider (Anthropic, OpenAI, etc.). For standard usage, this represents €2 to €8 per month. AIFORYA applies NO margin on your AI consumption, guaranteeing total transparency and the fairest price.

Frequently Asked Questions (FAQ)

General AIFORYA Questions

1. How do I create my Anthropic (or OpenAI) API key? Create an account on the provider's platform (Anthropic, OpenAI), add payment credits, and generate a key in their "API Keys" section. This process takes less than 5 minutes. AIFORYA documentation guides you through each step.

2. Can I cancel my subscription at any time? Yes. AIFORYA subscriptions are without commitment. You can cancel from your client area. Access will continue until the end of your current billing period.

3. How does the BYOK model work concretely? BYOK ("Bring Your Own Key") means you use your own API key. The extension communicates directly with the AI provider (Anthropic, etc.) via your key. This gives you direct provider pricing, without an intermediary, for total control and increased confidentiality.

4. What are the actual costs of AI? Costs are very low. Analysing a competitor's price for one product costs a fraction of a cent. For a medium-sized store, monthly costs generally range between €2 and €8. Your dashboard offers complete visibility.

5. Is my data stored by AIFORYA? No. Your data (products, sales, customers) remains on your WordPress server. When analysis is required, information is sent directly from your site to the AI provider via your API key, without passing through AIFORYA's servers.

6. Is the extension compatible with Elementor / Divi / Breakdance? Yes. AIFORYA Dynamic Pricing operates at the "backend" and WooCommerce data level. Therefore, it is fully compatible with all page builders and themes that comply with WordPress standards.

7. Is there a free trial? Yes. All paid plans include a 14-day trial, without commitment and without a credit card. You can test all features and measure the impact on your business.

8. What happens if Anthropic changes its prices? You remain in control. If a provider changes its rates, you can choose to continue with them or switch to another (OpenAI, Google Gemini) by simply changing the API key in the extension settings.

9. Can I use AIFORYA on multiple sites? Yes. The "Pro" and "Agency" plans are designed for freelancers and agencies managing multiple sites. You manage all your licences from a single dashboard.

10. Does AIFORYA provide technical support? Yes. Responsive technical support is a priority. Depending on your plan, you have access to email support with guaranteed response times, provided by qualified technicians.

Dynamic Pricing Specific Questions

11. How does the extension avoid "price wars"? Thanks to the business rules engine. You define a floor price for each product, based on your cost and desired minimum margin. The AI will never go below this threshold, thus preserving your profitability.

12. Is it legal to display different prices for different users? Yes, this is segmentation, not discrimination. Offering deals to defined groups (e.g., a discount for "new customers") is a common and legal business practice. The extension uses no illegal criteria.

13. How often are prices updated? The frequency is configurable: hourly, several times a day, or once a day. For most stores, one or two daily analyses are sufficient to remain competitive.

14. What data sources does the AI use? The AI synthesises information from three sources:

  1. External: The product pages of designated competitors.
  2. Internal: Your WooCommerce sales data (traffic, conversions, stock).
  3. Your business rules: The floor prices, ceiling prices, and other constraints you define.

15. Can I exclude certain products from dynamic pricing? Absolutely. You can disable dynamic pricing for specific products, entire categories, or brands for which you have pricing agreements to respect.

AIFORYA Commitments

Customer Sovereignty The BYOK model is at the heart of this commitment. You control your data, your costs, and the choice of AI technology. You are never dependent on a proprietary credit system.

Radical Transparency No hidden fees, no margins on AI. Prices are clear, consumption is measurable, and added value is demonstrated by figures in your dashboard.

Guaranteed Service Continuity AIFORYA is built to last. In the event of an editor's activity interruption, a sealed patrimonial mechanism ensures the release of the extension's source code, guaranteeing its continued functionality.

GDPR+ Compliance Privacy is not a promise; it's an architecture. By not storing your data and not acting as an intermediary, AIFORYA ensures native and enhanced compliance with GDPR.

Uncompromising Quality Every AIFORYA extension undergoes regular updates, rigorous security testing, and is supported by competent technical assistance. Performance and reliability are non-negotiable prerequisites.

Stop letting your revenue slip away. It's time to adopt an intelligent, automated pricing strategy that works for you, 24/7.

Stop setting your prices randomly and transform your pricing into an automated, intelligent growth engine, entirely under your control. Installation takes just a few minutes, and initial results are quickly visible.

Benefit from a 14-day free trial to discover the power of AIFORYA Dynamic Pricing. Test all features on your own store, risk-free and without a credit card.